The Future of Boxed Software

17 by Duane Jackson - Founder & CEO on July 8, 2009

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They say a picture is worth a thousand words, so rather than a lengthy blog post I’ve put together a video to illustrate my point.

It’s also perhaps an analogy for the future of traditional software companies that don’t embrace SaaS. Turning to dust and blowing away in the wind.

I find the video strangely therapeutic. Enjoy.

Don’t forget, until the end of this month you can send us your boxed accounting software for our big bonfire and we’ll give you ours free. Details can be found here.

17 Responses to The Future of Boxed Software

1. July 8, 2009 at 5:18 pm

   Paul

   It’s taking a while to get going… Geez, Sage can’t even go up in flames properly! ;-)

   Reply
2. July 8, 2009 at 8:11 pm

   Richard Osborne

   Amazed that I sat and watched the whole video of a box of Sage software burning, but just couldn’t take my eyes off it.
   It is indeed therapeutic…

   Reply
3. July 8, 2009 at 8:15 pm

   Mark Littlewood

   I think this hits it on every level (album, track and artist) – apart from the tune being shit.

   http://itunes.apple.com/WebObjects/MZStore.woa/wa/viewAlbum?i=79180821&id=79180838&s=143444

   Reply
4. July 8, 2009 at 9:41 pm

   Duane Jackson

   Sorry – YouTube butchered the video. They blocked the audio (now sorted) and also chopped off half the video.

   So you only saw a part of it, Richard! It’s now twice as long and should go all the way through to it turning to dust and blowing away.

   Reply
5. July 9, 2009 at 6:16 am

   Matt Chatterley

   Great! Have been waiting impatiently for a photo, video or generally any media of burning boxes..

   Can’t wait to see the giant bonfire in action ;)

   Reply
6. July 9, 2009 at 7:37 am

   David Lyons

   Hi
   How did my MYOB box fire go?

   Reply
7. July 9, 2009 at 7:46 am

   Emily Coltman

   What is the music please, Duane? (I think it’s beautiful!)

   M

   Reply
8. July 9, 2009 at 10:01 am

   Phil Richards

   Thanks Duane, I enjoyed that, I could almost smell it :-)

   Phil

   Reply
9. July 9, 2009 at 10:08 am

   Richard Arblaster

   Have you sent sage the link? :D

   Reply

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11. July 9, 2009 at 9:11 pm

    Duane Jackson

    Emily, the music is Mozarts Funeral March.

    Richard, according to the logs – Sage are certainly aware of it!

    David, we’ve not burnt any of the oters yet!

    Reply
12. July 10, 2009 at 7:48 pm

    Marty

    Great. (insert favorite laughing acronym here). If I had any accounting software I would overnight fed ex that right away!

    Reply
13. July 13, 2009 at 9:26 pm

    Sunny

    I dont think this is a good way of marketing slagging off the competitors. Kashflow is a good service . Would it be better to highlight the positive points. There is a lot sage can do which Kashflow cannot. Free Agent is better than Sage and Kashflow in many aspects.
    I sincerely hope you wont be burning all that plastic when there is so many free recycling options around.

    Reply
14. July 14, 2009 at 1:57 pm

    Emily Coltman

    Thanks for the note about the music, Duane. It sounded like either Mozart or Beethoven but I wasn’t 100% certain which it was.

    (Sorry, showing off my music degree here!)

    M

    Reply
15. July 14, 2009 at 3:58 pm

    Stuart Ramsay

    Fantastic Duane, I love it!!

    Your approach to marketing is certainly different and the software is first class – keep it up

    Reply
16. July 14, 2009 at 9:57 pm

    Richard Bee

    People born today will grow up and never know boxed software

    Reply

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