Hello, I want to some changes in my website pages and improve content of that page so can any tell me what is ratio of keyword density and how can it useful to getting keyword rank. Thanks, Steve
Concentrate on writing high quality unique content that real people actually want to read, and when you are done, sort your keywords out Im not saying ignore keyword density, Im saying you need to decide - what comes first, humans or seach engines When you have finished your article, a quick tweak to a word here and there to get the right density will normally suffice
Keyword density moved on some time ago, however the general guide is no more than 3-4%. it has to be enough times, but not too many. So 3 times per 100 text on the page. That of course does not include the synonyms of your keyword which are sprinkled in the copy in a natural fashion.
My experience is that 2-3% is not enough - it needs to be nearer 6-8%. You have to have a careful mix - enough keywords in order to get picked up and ranked highly on Google and enough useful well-written information to make people want to stay. After all, well written content with just a few tweaks is all well and good, but if nobody reads what you've written because it doesn't rank highly on Google... well, what's the point? I've found by getting the keyword density up at between 6-8% I can get ranked extremely highly and extremely quickly on Google. I'd like to think that the resulting text is easy and enjoyable to read and isn't obvious to the general public that it's just stuffed too full of keywords. Here is a one page web site that a friend wrote and I then updated to get the keyword density right up. It's about NLP and Agile and we chose half a dozen key phrases that we wanted to rank highly on. www.TrousersOfReality.com It's number one on Google if you type agile theory, nlp agile or nlp project management and the web site has only been going for less than four weeks.
But with those keywords you could and should be able to rank on page 1 within a week, to be fair, as they are easy keywords to rank for. Try going for some keywords with reasonable search volume and reasonable competing number of websites and then see the difference.
The analysis of key words density down to this level strikes me as a bit one dimensional. Over do keywords, and it is counter productive, ignore it, and that is a bad idea. Ensure your content is relevant and interesting for the intended visitor to your site. But marketing on line is bigger and more complex than a mathematical formula.
the danger of concentrating so heavily on specific keywords is you miss out on the broad spectrum of searches. When I look at my webstats, yes I do get a few hits on the words I optimise for, but in the main, I get hits on much more complex search strings. I see this as good, because as we all know, when the first search doesnt work, we refine and adjust the search untill we find waht we actually want That is why I advocate actually writing what needs to be said, in the language that fits the target audience. I find that this approach actually gets me more hits, across a broad spectrum of search terms, than I can achive by narrowly aiming at a single one
when you optimise for specific ones, you end up ranking for a raft of keyword synonyms by default. You optimise specifically for keywords that you definitely want to go after, but by doing a certain few specifically does not stop you ranking for plenty of others. I did a page for a client with 3 keywords and got over 20+ good synonyms in the process, most ranking on page 1,2 etc (or decent entry pages given their competitiveness). At the end of the day though, we all have our ways of doing things and we do what works for us and our clients, so if you are ranking for good phrases and getting traffic which converts to sales or enquiries, then keep doing it.
you start to lose the value of the density. Most people use trial and error to find what works best for them.
I'm curious... and I also want to learn! I've got a number of web sites where various search terms are ranked very highly on Google. As Indizine says, with a well written page you target on a few good key words and you often get picked up on half a dozen others as well. I had a look on Google and typed in the word 'solar' - a very valuable word. All the web sites on the front page had a keyword density of over 7% except for Solar Radio - a radio station. So that suggests to me that a high keyword density is working there. I then did a search for the word 'energy' - another valuable word. I found the same. All the web sites on the front page had a keyword density of over 8%. Have you got any examples, Indizine, of a smaller web site (i.e. not Wikipedia or the like) with a lower keyword density getting right to the top of Google?
keyword density is not what gets you to rank high in the search engines, sure its part of the overall mix, but in no way can your density be attributed to your position in the search engines. There are far more important factors which do that.
Well I would suggest its the overall relevancy of the page for the keywords you wish to rank for and keywords properly done have a major influence. Earl
There's a lot a website owner can do to help their site rank better. Worrying about keyword density isn't one worth investing in IMHO. Write for people not engines. d